Privacy Policy

(Version: August 2017)

This Privacy Policy applies to all users of the websites of:

   - 3hreesixty (,
which are operated by The Dairy Farm Company Limited牛奶有限公司 trading as 3hreesixty ("we", "us" and "our"). 

We recognise the importance of your privacy and maintaining the confidentiality of your personal information. This Privacy Policy applies to all products and services provided by us and sets out how we may collect, use and disclose your personal information. This Privacy Policy is governed by and observes the requirements of the Personal Data (Privacy) Ordinance (Cap. 486)(the "Ordinance").



Your privacy is important to us and we have taken steps to ensure that we do not collect more information from you than is necessary for us to provide you with our products and/or services and to protect any account(s) you hold with us.


We may ask you to provide personal information when you use our website. The data ("Personal Data") that we may ask you to supply includes without limitation salutation, name, day and month of birth, gender, telephone number, fax number, email address, residential/other address, payment account details and where applicable, your Octopus card number.


Please note that it is mandatory for you to provide certain categories of Personal Data (as specified at the time of collection). In the event that you do not provide any Personal Data indicated as mandatory, we may not be able to provide you with our products and/or services



If you provide any personal data to us, you are deemed to have authorised us to collect, retain and use personal information about you for the following purposes:

  1. providing you with customer service including but not limited to processing and effecting sales, orders, refunds and exchanges relating to products available for sale in our shops or through our website, delivery services, putting together shopping lists for you, providing you with a more personalised experience on our website and responding to your queries, feedback or claims;
  2. providing you with rewards under our redemption programme(s);
  3. providing you with our promotional materials (including but not limited to updates to our website), discount vouchers and wellness information;
  4. performing research or statistical analysis in order to improve our products and services and for marketing and promotional purposes;
  5. verifying your identity;
  6. operating, processing, maintaining and/or managing your 3hreesixty account (where applicable); and
  7. making such disclosures as may be required for any of the above purposes or as required by law or in respect of any feedback or claims made by you.


You further agree that we may disclose and transfer (whether in Hong Kong or abroad) your Personal Data to third party services providers engaged by us to assist with providing you with our services (including data entry, managing our customer database, processing,effecting and verifying sales, orders, refunds and/or exchanges relating to products available for sale in our shops or through our website, contacting you regarding promotions, delivery services and other customer service) and and securely disposing of your Personal Data ("Third Party Service Providers").These Third Party Service Providers are under a duty of confidentiality to us and are only permitted to use your Personal Data in connection with the purposes specified at A.2.1 above, and not for their own purposes (including direct marketing).


When necessary we may also disclose and transfer (whether in Hong Kong or abroad) your Personal Data to our professional advisers, law enforcement agencies, insurers, government and regulatory and other organisations for purposes specified at A.2.1(g) above.


We may only use your name, phone number, residential/other address and email address with your consent or with your indication of no objection to provide marketing materials to you relating to  goods and services provided (a) in our retail stores (including Wellcome, Market Place by Jasons, Jasons ▪ Food & Living,  3hreesixty, and Oliver's The Delicatessen; (b) other business units owned and operated by The Dairy Farm Company, Limited 牛奶有限公司 (including Mannings, Mannings Plus, Mannings Baby, , 7-Eleven, GNC and IKEA); and (c) 3hreesixty's partners. Such goods and services for each of the foregoing shall include the following classes: retail, cosmetics and beauty, health, personal care, toiletries and medical, baby care, maternity care, insurance, financial, music, sports, betting (lucky draw), dining, travel, transportation, banking, electronics, home, household, textile, tele-communication, food and beverage, grocery, office and business supplies, technology, outdoor, furniture, lighting, décor, media (including digital), e-commerce platform and facilitator (including online trading, payment and auctions), and publications.


We may share aggregate data that does not allow you to be identified with third parties for various purposes (including marketing and advertising), and may use this data in order to better understand your needs and to improve and adapt our products and services.


Any personal information supplied by you will be retained by us and will be accessible by our employees, any Third Party Service Providers engaged by us and third parties referred to at A.2.3 above, for or in relation to any of the purposes stated in A.2.1 herein.


We may permit individuals who are staff members of 3hreesixty or other business units owned and operated by The Dairy Farm Company, Limited 牛奶有限公司 (including those stated above) ("Staff Members") to use 3hreesixty account but such Staff Members must at all times comply with all applicable codes of conduct and/or other relevant company policies of their employer when using 3hreesixty account. Notwithstanding anything stated herein, in the event it is found that a Staff Member misuses 3hreesixty account in his/her capacity as a Staff Member (including but not limited to using any confidential or other similar insider information to obtain an unfair advantage from any promotions or offers offered by 3hreesixty), we may disclose or transfer the Personal Data provided by such Staff Member to his/her employer for investigation and/or disciplinary purposes.




Personal Data held by us relating to our online customers or to visitors to our websites will be kept confidential in accordance with this Privacy Policy.


Any questions, comments, suggestions or information other than Personal Data sent or posted to the site, or any part of the site, by visitors will be deemed voluntarily provided to us on a non-confidential and non-proprietary basis. We reserve the right to use, reproduce, disclose, transmit, publish, broadcast and/or post elsewhere such information freely, including passing it to any associated company for example, in connection with the development, manufacture and marketing of products and services and to meet customer needs.



All reasonable efforts are made to ensure that any personal data held by us is stored in a secure and safe place, and accessed only by our authorised employees or authorised Third Party Service Providers.


You should be aware that no system is impenetrable and no information provided over the Internet can be guaranteed to be completely secure. Accordingly, we cannot guarantee the security of any information that you transmit to us or receive from us over the Internet.



This site may contain links to other sites and pages which are operated by third parties. We have no control over the content of the linked websites or the way in which the operators of those websites deal with your Personal Data. You should review the privacy policy for those third party websites to understand the ways in which your Personal Data may be used by those third parties.



E.1 We may use 'cookies' on this site in order to :

* enable tighter security
* enable online customers to keep browsing
* personalise sites for customers
* build online customer or visitor profiles

Cookies are pieces of information stored in your hard-drive about your preferences on our site, which enable the site to be tailored to you in future visits. Customers who want to disallow cookies can do so on their web browser. However, by disabling cookies you may not be able to access all parts of our website.




Under the Ordinance, you have the right of access to personal information held by us and to request correction of the information.


If you have any questions regarding this Privacy Policy or if you wish to access or correct your Personal Data, you may send your request in writing to the following address:

Personal Data Officer

5/F Devon House,
Taikoo Place,
979 King's Road, Quarry Bay
Hong Kong



In accordance with the Ordinance, we reserve the right to charge you a reasonable fee for the processing of any data access  request.



We may amend or update this Privacy Policy from time to time and all information will be governed by our most recent Privacy Policy, available on our website at here.


H.1 Notwithstanding the Contracts (Rights of Third Parties) Ordinance and/or any comparable law in any jurisdiction, this Privacy Policy is personal to and is made solely for the benefit of the parties to it and shall not create or give any rights to or purport to confer any benefits on any third parties whatsoever.  The application of the Contracts (Rights of Third Parties) Ordinance and/or any comparable law in any jurisdiction giving to or conferring to third parties the right to enforce any term of this Privacy Policy is expressly excluded and no terms of this Privacy Policy are, or are intended to be, enforceable by any person not being a party to it.  Notwithstanding the foregoing in this paragraph, third party rights under this Privacy Policy shall be enforceable by Dairy Farm International Holdings Limited ("DFIHL") and/or an entity which, as at the time of enforcement, is a direct or indirect wholly-owned subsidiary of DFIHL in accordance with the Contracts (Rights of Third Parties) Ordinance and/or any comparable law in any jurisdiction.  The rights of the parties to terminate, rescind, or agree any amendment, waiver, variation or settlement under or relating to this Privacy Policy, or any term of this Privacy Policy, are not subject to the consent of any third party (including DFIHL and/or any of the wholly-owned subsidiaries at all times).  The term "subsidiary" shall have the same meanings as in section 15 of the Companies Ordinance (Chapter 622) as amended from time to time. 

©2017 The Dairy Farm Company, Limited 牛奶有限公司 trading as 3hreesixty. All rights reserved.